Andrea Linehan
  • About
  • Services
  • Musings
  • Speaking Events
  • Media
  • Contact
Andrea Linehan
  • About/
  • Services/
  • Musings/
  • Speaking Events/
  • Media/
  • Contact/
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Andrea Linehan

Global Chief Marketing Officer

Musings

Andrea Linehan
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Explore Andrea's musings, a collection of articles and insights on marketing, growth, leadership, strategy, and modern workplace challenges, with a personal nod to her passion for longevity and well-being. Dive into practical advice, experiences, and unique perspectives that blend professional expertise with an enthusiasm for living longer, healthier, and smarter.

July 29, 2024

Sales teams beware, TikTok influencers are coming for your commission

July 29, 2024/ Andrea Linehan
Sales teams beware, TikTok influencers are coming for your commission

Explore how B2B companies are leveraging influencers to build trust and drive sales. Featuring insights from industry leaders at IBM, Microsoft, and more, this article delves into why influencers are reshaping B2B sales strategies and winning big contracts.

Read More
July 29, 2024/ Andrea Linehan/
Marketing
sales, influencers, tik tok, facebook, instagram, b2b, marketing
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Andrea Linehan

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I've had the honour of participating as a speaker at a number of engagements online and around the world including conferences, summits and at universities.

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